StreamGuys Announces HTML5 Player Integration
The client-side analytics delivered through SGplayer provide a unique perspective on the user experience, which is invaluable to the content provider. This integration of Nielsen's SDK means that Nielsen subscribers can unify analytics across multiple vendors and platforms. SGplayer is a cloud-based HTML5 player with rollback Flash capability that delivers rich metadata (album art, artist, song and more), dynamic ad insertion, and multiple streams over a single SaaS platform, ensuring a high-quality audience experience across all web browsers and mobile devices. SGplayer's compatibility across all consumer devices assures that Nielsen receives metrics from the widest online audience possible. Continue reading this press release here.