The new “Marketing Optimizer for WordPress” plugin will make it easier for individuals and businesses to A/B testing landing pages and track website conversions, says the plugin’s developer. “Creating new landing pages for testing in WordPress has never been easier,” said Michael Myles, the CEO of Marketing Optimizer. A landing page is the first page that a website visitor will see after clicking through to a website from a link or advertisement, such as Google AdWords. Optimizing this landing page for conversion rates is essential to optimizing the cost per lead. Otherwise, businesses may be investing significant resources in SEO and PPC, but failing to “seal the deal” by generating a lead or signup. 93% of companies use inbound marketing for lead generation, according to a 2013 report from HubSpot. However, not all businesses use lead generation effectively. Tools like “Marketing Optimizer for WordPress” are designed to help businesses improve lead generation by enhancing conversion rate and overall page performance. Check it out here.
The original home of HTML tutorials. HTMLGoodies is a website dedicated to publishing tutorials that cover every aspect of being a web developer. We cover programming and web development tutorials on languages and technologies such as HTML, JavaScript, and CSS. In addition, our articles cover web frameworks like Angular and React.JS, as well as popular Content Management Systems (CMS) that include WordPress, Drupal, and Joomla. Website development platforms like Shopify, Squarespace, and Wix are also featured. Topics related to solid web design and Internet Marketing also find a home on HTMLGoodies, as we discuss UX/UI Design, Search Engine Optimization (SEO), and web dev best practices.
Advertisers
Advertise with TechnologyAdvice on HTMLGoodies and our other developer-focused platforms.
Menu
Our Brands
Property of TechnologyAdvice.
© 2024 TechnologyAdvice. All Rights Reserved
Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.