November 12, 2001-- Newsletter #156
Goodies to Go (tm)
November 12, 2001--Newsletter #156
This newsletter is part of the internet.com network.
Please visit http://www.htmlgoodies.com
Greetings, Weekend Silicon Warriors,
This is newsletter 156. That's three times 52. I guess that means that this is my three-year anniversary of writing this "Goodies to Go" newsletter. In light of that, I just may have an announcement for you next week.
Did you hear...
It seems that e-commerce will easily make it though the slow upcoming holiday season. Forrester Research polled 9000 buyers and found that the online buying demographic is pretty much insulated from the economic climate and are continuing to buy online. I don't know that I am insulated from the economic climate, but I made two online purchases last week.
Pizza Hut is beginning to bother me every time I go to Yahoo. If you haven't seen it, the takeover, active ad has a pizza on a wooden peel (that's the spatula that lifts the pizza out of the oven) popping through the page and then flying over to a large ad. The ad campaign is handing out online coupons if you follow the flying pie and click.
Have you bought Windows XP? In the first three days of sales the operating system outsold its predecessor Windows ME but fell short of the sales mark set by Windows 98. Total sales were around 300,000. I guess we prefer our operating systems with numbers rather than letters although I do like the commercials for XP. I'm sure Madonna likes them too, but for a much more lucrative reason.
Now on to today's topic...
OK, so there's this guy. His name is Brewster Kahle and he claims to have the next greatest idea on the Web.
Kahle addressed a small group of librarians and academics at the UC-Berkeley's Bancroft Library on October 24th claiming that he was going to undertake a task not seen since the Greeks attempted to accumulate all the knowledge in the world.
That late October meeting of the minds was the launch party for a Web site named, "The Internet Archive Wayback Machine." It claims to contain a record of, "The way the Web used to be." The site's homepage at http://web.archive.org/ states that you can search, "100 terabytes and 10 billion web pages archived from 1996 to the present."
Of course I'm just going to have to trying this out. Let's see, what will I put in? Hmmm. I need to pick a Web site. Uh...I have it! How about HTML Goodies? Since I wrote it, I know what it looked like and I know how it has evolved.
Surely they won't have the site all the way back into 1997. Let's just test this thing out.
I'm floored. It has been so long since I was floored, but I am floored. It's 6:30AM on Thursday, November 8th, 2001 and I am looking at the homepage I wrote and posted on December 24th, 1997.
This is before Internet.com, before Earthweb, and only slightly after the site even accepted advertising. A company called "Wolverine Web Productions" represented my advertising. This is when I would scan pictures for a buck a scan and digitize video for a buck a second. I would capture just a single frame for a buck and a half. JavaGoodies.com still existed. I know all of this because there it is...and the links work.
The original Goodies rate card is posted. You could have bought the site for a $25 CPM back when it boasted a seven-page average look-see by tons of original users.
Now I'm looking at the original Yahoo.com page from October 7th, 1996.
Now I'm looking at AOL from December 1996.
Now I'm looking at Ebay from July of 1997.
Pets.com still exists here. A friend's dead site, Bookface.com, still lives here. Ivillage.com is staring back at me.
When you go, make a point of visiting the "Web Pioneers" section and going back in time. I had to tell my self to stop or I would have been late for work, where I'll most likely kill a couple hours surfing the site again.
About the only downfall is that it appears to require the archived element to be a domain unto itself. I attempted to look up HTML Goodies' original address at bgsu.com and couldn't get a hit. There were also sporadic links that returned a 404 error, but that's to be expected with such a large undertaking. Also, pages that are password protected cannot be archived.
Kahle stated that many sites, at first, refused to be archived due to copyright concerns. However, many are changing their minds when the concept of the site is explained to them. Take a look. Do you see any advertising? I don't. Not yet at least. It appears that the site truly wants to be a repository for history and not a money making machine.
I'm hopeful that sites will understand the concept and will let some copyright concerns slide. The idea seems too pure and too well constructed to be an under-handed attempt to make money off of another's work.
Visit the site. Search around. Get a sense of history. See where these Internet monsters came from and how poorly we all designed right at the beginning.
It's an eye-opener. Let me tell you.
That's that. Thanks for reading. See you next week with an announcement.
Joe Burns, Ph.D.
And remember: Here's a fact to pull out while you're watching football...American football. Do you know why each attempt is called a "down?" It stems from the first versions of the game back in the late 1800s. When a player hit the ground either by tackle, falling, of his own accord, he would yell "down." That meant the play was over and the other team was barred from piling on. The name stuck.
Back then the game was really just a more rule-laden version of Rugby. You have two men to thank for transforming football into what you see today. It was Walter Chauncy Camp who set up the rules for 11-man teams, the quarterback, a line of scrimmage, and the rule that a team must surrender the ball if they do not advance a specific number of yards in a set number of downs. Today it's ten yards in four downs, but back then the numbers changed almost week to week.
Knute Rockne is the second man you football fans should be thanking. He popularized the forward pass, and invented the "Platoon system." That's the concept of having set groupings of players that come off and on the field as a platoon. Think offense and defense.