One Video URL to Rule Them All
The challenge for web developers should not be having to decide which side of the fence they want to code on. The challenge shouldnt even be evaluating which devices or browsers their visitors use so they can make an informed decision on how to code. In a Utopian world, there should be one format for all devices. This zen state of mind is coming your way via encoding.com.
Encoding.com is a start up that provides video encoding services for 1,400 customers and has been around since 2009. Their latest venture is Vid.ly, which provides a universal video URL. Basically, they are going to take the guess work out of how to code your video. They will do all of the heavy lifting for you. The service relies on the Amazon Web Services to host the video and the Vid.ly service will translate your video to appear on whatever device or browser your visitor is using.
In Vid.lys words, they create a high quality VP6 FLV version of your video and provide a direct FLV url to plug directly into your custom, commercial, or open source Flash player, JW Player, Flowplayer, or OMS.
My personal site still depends on YouTube for our video hosting needs. Why? Because hosting my own video proves to be incredibly slow and tools like Flowplayer do not work on iOS devices. I am severely limiting the potential of my site, and crippling my visitors, by restricting my site to a certain format. However, relying on YouTube to host video is on the amateur side of the fence, in my opinion. A service like Vid.ly could be the answer to many problems.
Vid.ly is currently in beta and is open to only a few select testers. However, they do have a page where you can request an invite. I know I put in my request.